| dc.contributor.advisor |
Võ, Minh Hiếu |
|
| dc.contributor.author |
Le, Thuy Kim Khanh |
|
| dc.contributor.author |
Ngo, My Duyen |
|
| dc.contributor.author |
Huynh, Thanh Liem |
|
| dc.contributor.author |
Vu, Duy |
|
| dc.date.accessioned |
2016-07-28T07:41:47Z |
|
| dc.date.available |
2016-07-28T07:41:47Z |
|
| dc.date.issued |
2015 |
|
| dc.identifier.uri |
http://ds.libol.fpt.edu.vn/handle/123456789/1824 |
|
| dc.description.abstract |
This project helps enterprises can see the benefits of implementing CSR, how importance that CSR affects on brands image. Thereby, encouraging companies in Vietnam not only large corporations, but also medium-sized and small-sized companies develop long term CSR strategy. |
en_US |
| dc.language.iso |
en_US |
en_US |
| dc.publisher |
FUG HCM |
en_US |
| dc.subject |
Capstone project |
en_US |
| dc.subject |
Đồ án tốt nghiệp |
en_US |
| dc.subject |
Corporate social responsibility |
en_US |
| dc.subject |
Brand concept |
en_US |
| dc.subject |
Vinamilk |
en_US |
| dc.title |
Analyze the Relationship between Corporate Social Responsibility and Brand Concept Case Study of Vinamilk |
en_US |
| dc.type |
Thesis |
en_US |
