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Please use this identifier to cite or link to this item: http://ds.libol.fpt.edu.vn/handle/123456789/1822

Title: "ANALYZE FACTORS THAT EFFECT CUSTOMER SATISFACTION WITH INTERNET SHOPING OF A SPECIFIC WEBSITE” A CASE OF SENDO.VN
Authors: Trần, Đình Thành
Mai, Quoc Tien
Nguyen, Thi Minh Trang
Nguyen, Khoa Nam
Keywords: Capstone project
Đồ án tốt nghiệp
Customer satisfaction
Internet shopping
Sendo.vn
E-commerce service
Issue Date: 2015
Publisher: FUG HCM
Abstract: Because of the necessary of maintaining customer satisfaction, the researchers do this study to analyze the factor that affect to customer satisfaction in Vietnam electronic websites as well as in the context of Sendo.vn. This research examines the application of theories in by developing a proposed research model. And then the authors use some research methods analyzing data to find out the practical meaning in Vietnamese electronic commerce market.
URI: http://ds.libol.fpt.edu.vn/handle/123456789/1822
Appears in Collections:Quản trị kinh doanh (Business Administration)

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