Podcast series & social media campaign to promote backpacking culture & methods among Vietnamese youths from 18 to 25 years old

Abstract

Noticing the on-going problems of irresponsible and uneducated Vietnamese backpackers and the negative, deadly results of it, we feel the need to, not only raise awareness among newcomers of backpackers about safety and backpacking culture, but to sharing knowledge and educate the youth on the methodology of going backpacking. By telling stories and sharing lessons on a podcast series with suitable and knowledgeable guests, we want to create a platform where newcomers can gain wisdom and prepare for their next trip carefully and civilly. In the span of over 1 month, we created a series of 4 podcasts with conversational and relatable topics, invited many KOLs from the backpacking community and shared their stories and perspective on how to do backpacking correctly. Our project gained traction among the Vietnamese community and received much positive feedback from our audience. Although the project is short and small, the result shows very much potential for backpacking-related contents for podcasts.