GlucoseCare Bữa ăn khoa học cho người tiểu đường

Abstract

In Vietnam, the prevalence of diabetes is rapidly increasing at an alarming rate. As a result, Vietnamese have a need to use products that protect their blood sugar, especially to stabilize their glycaemic index. However, products on the market still have various limitations. This study aims to present, evaluate, and provide information about the restaurant’s business plan called "GlucoseCare” in Ho Chi Minh City and specifically in Binh Thanh district. This restaurant model provides scientific meals to protect the health of customers and help balance blood sugar for people with diabetes. The project team conducted comprehensive market research to select a suitable location for the headquarters. Due to the increasing number of people with diabetes and the interest from the current and future market, our restaurant is expected to grow quite strongly and sustainably. Our products include a diverse menu, from foods designed according to the Ministry of Health and personally established by nutritionist Vi Thi Tuoi who works at the NRECI Nutrition Research and Consulting Institute to help maintain nutrition and maintain stable blood sugar. Our financial statements forecast optimistic, most likely, and pessimistic scenarios. Because GlucoseCare is quite new to the market, the financial assumptions of the three scenarios are low for the capacity of the restaurant and as realistic as possible. To be specific, based on our market analysis, the most likely case is the future of GlucoseCare, which has the highest likelihood of occurring. We were setting that at peak hour, there was 35% capacity and 15% for off-peak hours of the restaurant capacity, and finally, 15% online orders based on total orders. We can predict two others based on the foundation of the most likely case, yielding NPV 987,793,324 and IRR 74,07% for the optimistic case, NPV 148,093,699 and IRR 19.23% for the most likely scenario, and NPV 6,460,460 and IRR 7.46% for the pessimistic case. To conclude, this project is worth investing in, and with those numbers, it takes from a minimum of 1.3 years to 2.5 years to get cash back.