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Quản trị kinh doanh Business Administration Marketing Business Plan Children products Service
Issue Date:
2023
Publisher:
FPTU Hà Nội
Abstract:
With the continuous progress of the Vietnamese economy, parents' concern for the quality of products for children is also increasing. The need for high-quality products and services in the children's segment is becoming increasing priority, driven by the rise of the highincome class and growing urbanization quickly.
A clear trend in the market is the focus on providing quality products and services to children. The increasing interest from parents in products and services that meet the real and quality needs of their children has opened up many opportunities in this potential market. Investors who act early and strategically can reap significant returns in this rapidly growing market.
This study will present, analyze and give insights into the proposed business model for the business project named "TinyDreams - Services specializing in renting and providing highend children's products" - where we provide leasing and supply options. provides children's products. Using TinyDreams' savings solution, customers can reduce their financial burden while still satisfying their desire for their children to use quality products from big brands.
To examine and execute specific steps, the comprehensive project plan has been divided into nine distinct categories including market research, key operations, strategy, marketing, human resources, finance, management risks and future plans.
Based on the results of analysis and evaluation, it can be concluded that TinyDreams' business model possesses the ability to operate effectively and bring revenue benefits to both customers and business owners.