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Quản trị kinh doanh Business Administration Marketing Business Plan Business project Vegetarian Restaurant Shanti
Issue Date:
2023
Publisher:
FPTU Hà Nội
Abstract:
The practice of vegetarianism has ancient roots, with many individuals maintaining a vegetarian diet. In recent years, there has been a growing trend towards vegetarianism, gaining increased recognition and adoption by a wider audience. We have established the Shanti Vegetarian Buffet restaurant with the aim of introducing more people to vegetarian cuisine, promoting the mental and health benefits associated with a vegetarian diet.
Shanti Vegetarian Buffet aspires to be a restaurant that blends unique culinary traditions with a modern touch, providing customers with a fresh and wholesome dining experience. Our goal is to raise awareness about vegetarianism and its positive impacts on both mental well-being and physical health.
We have strategically planned the brand development based on real data collected from the operations of Shanti Vegetarian Buffet. This plan involves a detailed approach to specific aspects of the restaurant's activities. We are committed to building the organization from the ground up, including market research, human resource management, operational management, as well as current and future marketing initiatives. An essential factor in our strategy is financial management expertise to ensure the sustainable success of the business.
Within this plan, we thoroughly investigate risks, propose solutions, and establish both short-term and long-term directions for the company's future. Our aim is to create a thriving business that not only caters to the increasing demand for vegetarian options but also contributes positively to the overall well-being of our customers.