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Kinh doanh quốc tế International business Marketing Business Plan Streetwear fashion Fashion
Issue Date:
2023
Publisher:
FPTU Hà Nội
Abstract:
This business plan outlines the creation and expansion of "Possible", a unisex streetwear brand, with a strategic focus on national sales. This plan includes extensive research, including market analysis and understanding customer needs and preferences, to ensure Possible offers unique and fashionable products that perfectly combine Comfort and fashion to help people express their personality
Possible customers are students, office workers, and freelancers, ages 18 to 24 with income from 5,000,000 - 10,000,000 VND. Our vision centers around enhancing the quality and service of Possible products, ensuring that our customers get the best experience in their day-to-day operations while wearing our products. Our creative fashion. We always strive to find innovative and sustainable solutions, ensuring our customers have a great shopping experience. We combine fashion-forward design with functional elements to create products that resonate with customers on many levels.
We will draft a comprehensive business plan including detailed calculations, market analysis, value proposition, human resource management, financial planning, and marketing plan. Additionally, we will identify and address potential risks, so provide a risk management section to mitigate risks. Throughout the process, we will be as close to reality as possible.